Learn Why You Should Care About SEO
We would like to welcome you to Gulf SEO by starting out with an informational infographic that covers the importance of search engine optimization when used correctly, and why it should almost never be avoided. For starters, of the billions of people who are online, 80% of them use search engines to find the information that they are looking for.
As we all know, the largest search engine on the planet is Google, and it serves over 1 billion queries / day. Before making a purchase, 73 percent of online users use their search engine to find the product / service they want; this number continues to increase every single day. So if you’re someone who’s looking to get noticed online so that you can bring more customers to your business, then checkout the following infographic and comment on how you think it pertains to you:
As you can see, search engine optimization is a process to enhance the online visibility of your website in search engines. It consists of three parts:
- Keyword Research
- On-site Optimization
- Off-Site Optimization
Following that, the reason you need SEO is bcause 90% of men and 90% of women are using search engines to browse for online content. Of these, 42% of the men and 39% of the women reported using search engines every day and more than 85% of both groups say they “found the information they were looking for”. Lastly, according to a Forrester Report, in 2014 interactive marketing will near $55 billion, which will represent 21% spend of all budgets. This is a vital fact towards helping understand the shift from traditional marketing spend to online marketing spend. One reason marketers are starting to transition towards online marketing is due to the unique and narrow targeting methods. No longer they speculating where their audience, instead their using valuable data to pinpoint the demographic of an individual and target the individual if the meet their qualifications.